Frequently Asked Questions

What is The Big Sell?

The Big Sell takes place in March to raise funds for the hard-working vendors of The Big Issue. Individuals and teams are invited to join The Big Sell and raise funds for The Big Issue through a digital platform for two weeks. Participants will then have the opportunity to hit the streets in the Big Sell Challenge Day, should they meet the fundraising target of $1,000 or more.

When does it take place

The Big Sell 2022 took place from March 18-31. You can now register your interest for The Big Sell 2023, which will take place in March 2023.

Who can participate?

Anyone can register to sign up for The Big Sell! All registered participants are invited to take part in the campaign and encourage their network, friends and family to donate to their Big Sell fundraising page.

Where does the money go?

All proceeds from donations will go towards supporting vendors of The Big Issue. These vital funds will help The Big Issue continue to help vendors experiencing homelessness, marginalisation and disadvantage, help themselves for another 25 years and beyond.

How can I join The Big Sell?

Register here to join The Big Sell 2023. Those who raise $1,000 or more will be invited to the final Big Sell Challenge Day at the conclusion of the campaign.

Will The Big Issue assist participants to help raise funds?

Absolutely! We will provide all participants with a Toolkit, which will include lots of tips, tricks, assets, templates and videos that can be shared on social media to encourage your network to support you!

Our business has previously participated in The Big Issue's CEO Selling event – is The Big Sell the same?

The concept is similar in that the aim is to help support hard working Big Issue vendors. You will still have an opportunity to don the fluro vest and try your hand at selling The Big Issue magazine at the end of the campaign (similar to CEO Selling). However, we are also asking participants to help us raise funds that will go back to supporting our vendors.

If I am registering as a business, can other offices/states join the campaign?

Yes. You can have as many pages as you'd like within your organisation for The Big Sell – in fact we encourage it! You can set up different pages or just one central page – the choice is yours!

Does it cost to participate in The Big Sell?

There is no cost to register to take part in The Big Sell, whether you are participating as an individual, team or as a business! To participate in the Big Sell Challenge Day, we ask participants to meet a fundraising goal of $1,000.

If you have any further questions please email